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Bill Durrand (NeuroStrategy & PTC) to present Vuforia Augmented Reality: The Rise of the Digital Mentor at THRIVE: AMC’s 50th Annual Convention & Trade Show

Friday, October 28, 2022

AMC is pleased to announce the next speaker session in its lineup for THRIVE, the 50th Annual AMC Convention & Trade Show.

Bill Durrand, CPA, CA, CISA, CISM; CEO at NeuroStrategy & PTC, will present Vuforia Augmented Reality: The Rise of the Digital Mentor.

Digital mentorship with Augmented Reality (“AR”) is available 24x7 no matter where a worker is and allows them to immediately reach task competence on their own, and safely, in the field. Vuforia Work Instructions by PTC is the fastest and easiest way to capture expert knowledge and publish AR assets without any need for programmers or IT support. Multiple AR procedures can be started, published, and provisioned to your entire workforce same day by a single one of your skilled workers. As workers access self-serve expert knowledge they immediately know where to go, what to do, and how to do it. In this 60-minute session we will walk through the entire process to create and publish an AR experience and will talk about best practices in launching an AR program.

Bill is the CEO of NeuroStrategy headquartered in Alberta. NeuroStrategy specializes in front-line worker excellence and is the local Canadian PTC reseller. Bill has nearly 30 years of experience in AR, IoT, business performance improvement, training, risk management and technology enablement and is also co-founder of 3 additional software and service companies. Bill dedicates much of his time to AR value mapping and AR use case development helping customers to realize rapid returns on their AR investments.


Join us at THRIVE!

This speaker session, along with six more speaker sessions, a panel discussion, AMC’s Annual General Meeting, Trade Show, and two evenings of fun and entertainment, are all part of THRIVE: AMC’s 50th Annual Convention and Trade Show, a two-day event exclusive to AMC members. THRIVE takes place December 6th and 7th at the Banff Centre for Arts and Creativity in Banff, AB.

Don’t miss out – register today to attend!

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